Resume

Dan Castillo Jr.
Communications / Graphic Design / Marketing
Email: mrcastillo.dc@gmail.com
Social: linkedin.com/in/mrdancastillo


Experience

Teamsters Union – Local 988
Communications Specialist
January 2024 – present

Harris County Community Services Department
Digital Marketing Coordinator
August 2021 – October 2023

  • Provide expertise during the website redevelopment process to internal stakeholders.
  • Reviewed all current printed marketing collateral and developed processes to integrate content into existing social media and web channels to drive traffic and capture metrics for analysis and reporting.
  • Write, edit, and revise documents for Executive leadership.
  • Assist at community events under the direction of the Assistant Director of Marketing and Communications. Assistance includes photography and the set-up and teardown of events.
  • Research emerging technologies for MarComm and Social Media applications for department activation.
  • Migrate existing websites to new hosting providers. Review, test, and activate websites once processes are completed.

Silver Eagle Distributors
Marketing Coordinator
August 2021 – July 2022

  • Developed branding and design packages for Employee Recognition and Holiday programs. Responsible for the creative direction, design, and production of all event collateral.
  • Write, edit, and distribute email newsletters for internal and external audiences. Research, analyze, and report on products and trends.
  • Support the Sr. Corporate Social Responsibility Specialist at high-profile event activations.
  • Corporate Social Responsibility Coordinator; performed staffing, inventory, activation, tear down, and reporting for CSR programs at NFL, NBA, and MLB sporting events.

Retail Image Specialist
April 2015 – August 2021

  • Provide direct Marketing support to the Sales department for all branch locations. Serves as a representative for Retail Image Manager.
  • Work with Key Account Managers to coordinate the production of monthly Point of Sale advertising for National Accounts.
  • Work with Sale Execution Manager to develop and maintain a cloud-based point-of-sale sign system for sales promotions.
  • Produce Point of Sale marketing materials for concerts, special events, and on-premises accounts.
  • Managed Point of Sale Marketing warehouse and one Retail Image Associate. Oversee the receipt, allocation, and distribution of marketing materials. Items include glassware, neons, pop-up displays, refrigerated coolers, sales racks, and refrigerated coolers.
  • Assign tasks and develop special projects for Retail Image Associates as needed.

Thomas PrintWorks
Customer Service Representative – Project Manager
March 2013 – April 2015

  • Business-to-business liaison for assigned national retail clients and architectural firms.
  • Developed and refined print production, manufacturing, and distribution processes for assigned clients.
  • Generated and reviewed work plans with the Sales department and Senior Management to ensure all deadlines were met.
  • Responsible for alerting customers of manufacturing concerns or challenges as issues arose ahead of deadlines.
  • Oversaw production of multifaceted sign campaigns from pre-press to final fabrication. Assist department managers in directing the finished product’s kitting, freight, and tracking to the client.

Whole Foods Market – Wilcrest
Graphic Artist
March 2012 – March 2013

  • Provided graphics support for system-wide marketing initiatives within a retail environment.
  • Managed inventory and budget for all necessary supplies and equipment.

Houston Public Library
Senior Graphic Designer
May 2005 – July 2011

Senior Graphic Designer on campaign awarded the Texas Library Association 2010 Branding Iron Award: Best of Show, Brands and Logo.

  • Assisted Branding and Design Manager in the creative direction of advertising, marketing, and public relations plans.
  • Created custom web pages for system-wide events and customer alerts.
  • Worked with Public Information Officer in coordinating content for developing marketing collateral.
  • Designed bookmarks, brochures, flyers, newsletters, posters, and templates as assigned.

Early Career and Internships

Free Press Houston
Internship • September – December 2015

Printing-X-Press
Graphic Designer • January 2004 – April 2005

Houston Parks and Recreation Department
Graphic Designer • Sept. 2002 – June 2003

The Jewish Community Center of Houston
Graphic Designer • July 1999 – September 2002


Skills

Advertising Planner • Branding • Communications Coordinator • Copywriter
Digital & Print Designer • Event Planning and Development • Illustration
Photo Editing • Project Manager • Social Media Management

Software
Adobe CC: Photoshop, Illustrator, Acrobat, InDesign, Dreamweaver, Fireworks, Sketch, After Effects, Premiere, Rush
Microsoft Office: SharePoint, Word, Excel, PowerPoint, Teams
Google: G Suite, Drive, Docs, Slides

Web Development
Programming: HTML/CSS, JAVASCRIPT, Jquery, PHP
CMS Admin: WordPress, Joomla

Social Media
Facebook, Instagram, LinkedIn, Snapchat, X, TikTok, YouTube


Education

Bachelor of Arts
University of Houston
Major: Integrated Communication
Minor: Technology Leadership and Innovation Management
Honors: cum laude

Associate of Arts
Houston Community College
Major: General Education
High Honors

Associate of Applied Science
Houston Community College
Major: Digital Communications – Web Publishing Specialization
Dean’s List – Fall 2015
Highest Honors

Associate of Applied Science
The Art Institute of Houston
Major: Visual Communications


Licenses & Certifications

Mailchimp
Issuing Authority: Intuit Mailchimp

  • Foundations Certification; Issued August 2023
  • Email Marketing Certification; Issued August 2023
  • Email Automations; Issued August 2023

Facebook Certified Digital Marketing Associate
Issuing Authority: Facebook | Issued October 2021

Facebook Social Media Marketing Professional Certificate
Issuing Authority: Coursera | Issued October 2021

  • Facebook Social Media Marketing Capstone; Issued October 2021
  • Facebook Social Media Marketing Specialization; Issued October 2021
  • Advertising with Facebook; Issued September 2021
  • Fundamentals of Social Media Advertising; Issued September 2021
  • Measure and Optimize Social Media Marketing Campaigns; Issued September 2021
  • Social Media Management; Issued August 2021
  • Introduction to Social Media Marketing; Issued July 2021

Sprout Certification
Issuing Authority: Sprout Social | Issued January 2023